Get copy customers love and sells your toys like mad!

You’re not just selling to kids, you’ve got to engage parents too. If you struggle to add a bit of POP! WHIZZ! BANG! to your copy, work with a family-friendly toy brand copywriter, like me!

fun brand copywriter
funny copywriter, quirky copywriter, funny copywriting

Why toy brands need a specialist toy industry copywriter

Selling toys isn’t like selling anything else.

You’re speaking to two audiences at once:

  • Children with huge imaginations
  • Parents who need to know it’s safe, educational and value for money

Personality-packed toy copy connects emotionally with kids while giving parents clear reasons to say yes, which means fewer hesitations and more sales – yippee!

From amazing website copy and gotta-have-it product descriptions, to must-open emails, you need copy that gets your audience buzzing about your toy and game line.

Proof that personality in your copy works

Different brands, same thing, showing their personality improved sales!

45%

Increase in newsletter open rates for Bloomsbury Speakers

350%

Boost in sign ups for Nikki Pilkington's SEO Course


700%

Increase in client's won through Attain Accountancy website

Are you a toy company looking for a writer?

Here’s how to work with me:

One-off Copy Projects

Need a specific piece of content sorted? One-off projects are ideal if you need website copy, a batch of blogs, an email, social post or Website  SEO Audit without any ongoing commitment.

You pick what you need, I write it.

Copywriting Retainer

Need regular content to keep your brand visible? A retainer gives you consistent blog posts, social media, email marketing and SEO-strong content every month that can drive traffic and boost sales.

And at a better rate than one-off pricing, too.

Great brands I've written chatty stuff for

chatty brand copywriter
lego logo 3
toy brand copywriter
hcp logo
fun brand copywriter swizzels

Hey, I’m Matt, a toy industry copywriter!

Putting personality in my copy has got me noticed by toy and family brands like LEGO, Beano, ToyMonster, Smyths Toys Superstores, Swizzels Sweets, Hampton Court Palace, TruffleShuffle and Universal Pictures.

If you’re looking for a copywriter for children’s brands who’s a wiz with wordplay and will give you a uniquely distinct personality, you only get that by working with me.

copywriter for children's brands

Dead good client feedback

They love working with a toy brand copywriter:

Your copy is just how we want it and always gets the buzz going before the product launch!”

Samantha Low, Toymonster

“When I needed support for a client with a chatty tone of voice, Matt sprung to mind immediately!”

Dave Harland, Copy or Die

“You’ve done everything you were asked to do. I’m really impressed and the LEGO team are too.”

Georgia Robson, Tall (LEGO)

Want copy that sounds great and gets you sales?

Work with a fun brand copywriter like me!

Fill in the form, email matt@indeliblethink.co.uk or call 07878464609

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