Product Copywriting

Make whatever you're selling fly off the shelves!

Do you need a product copywriter?

It doesn’t matter if you’re selling toys for kids, vintage sweets or your latest craft beer, selling is flippin’ hard.  It’s not just the product copy. It’s the press releases, pre-launch, launch and post-launch social media and email funnels.

And you can ask me for packaging copy too!

Make your product copy work harder

Choose the bundle that’s right for you:

Basic Bundle

This is the cheapest and most basic option, for this you get:

  • 1 x Product Description

If you only want product copy, this is for you.

If you have more than one PD that needs writing, I’ll give you a bundle price with a discount.

You can also create your own bundle, tailored to you.

From: £195 

Launch Bundle

If you really want to hype up your new products, the launch option will get tongues wagging and fingers itchy:

  • 1 x Product Description
  • 1 x Launch Press Release
  • 1 x Launch Social Media Post (or pre or post launch, you choose)
  • 1 x Launch Email/Newsletter (or pre or post launch)

Make sure everyone knows you’ve got a new product out so they snap up it, not dilly-dally.

From: £625

All-in Bundle

Launch your new product by hyping it before, during and after launch day. You get:

  • 1 x Product Description
  • 2 x Pre-launch & Launch Press Release
  • 3 x Pre, launch and post-launch social posts
  • 3 x Pre, launch and post launch email/newsletter

Make sure it’s everywhere before and after, so people don’t forget to stick it in their shopping basket!

From: £1200

Product copy I’ve written

Helping my clients make sales:

Product copywriting

I was approached to write product descriptions for a new range of Jurassic World toys. I also had to sign an NDA with Universal Pictures, I couldn’t say no to that, and the project was so much fun!

swizzels product descriptions

Yep, THAT Swizzels. The legendary sweet company got in touch to ask me to create eleven new product names and write eleven fresh Swizzels product descriptions with loads of nostalgia thrown in.

Great brands I’ve written for

chatty brand copywriter
lego logo 3
toy brand copywriter
hcp logo
fun brand copywriter swizzels

Do you need a product copywiter?

This lot did:

Matt, we absolutely loved working with you. These product descriptions are great fun. Thank you so much!

Jonathan Dee

Swizzels Matlow

“Matt, I’ve read the copy and I need to swear I’m afraid: I f***ing love it. Honestly, f***ing love it!”

Grace Grieve

Pink Labrador PR

“Matt totally gets my chatty tone of voice, that’s why I’ve worked with him several times on my products.”

Natasha Francis

The Urban Vintage Affair

I want product copywriting!

Good, let’s have a chinwag!

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