Dinosaur Toy Product Descriptions
Writing some roarsome copy for ToyMonster and Universal PicturesThe project
I was asked to write dinosaur toy product descriptions for a new range of Jurassic World toys by a toy company (in collaboration with Universal Pictures) for the Jurassic World: Rebirth movie.
And I’ve worked with them several times since, including social media for their Kuma Paw Bear range.
The toy product description
I write the Master Product Description, which stores take bits from to suit their website, so my PD is never fully used. So, instead of piecing together screenshots, I’ve created my complete one.
I also have to abide by certain rules, so the PD isn’t always has fun and big as I’d like, but it’s still pretty good:
